Dublin – 31st August 2016 - Fitbit, Inc. (NYSE: FIT), the leader in the connected health and fitness category, today announced the opening of its Europe, Middle East and Africa (EMEA) headquarters in Dublin and the creation of 50 new roles by the end of the year.

The new EMEA headquarters will house the strategic business functions for the region, including senior management roles, sales, marketing, operations, finance and customer support staff, which will provide targeted support to the millions of Fitbit users across the region.

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